Proposal

Outline of production

I am making an advertising campaign that is to advertise Subway. This shall include one of each media type (print, TV, radio). The people working on this are me, Raychel, Ashley and Michael.

Purpose of production

The purpose of my production is to make people want to buy subway sandwiches and to allow me to profit from advertisement funds.

Target audience

My target audience is mainly 13-30 year old's of both genders who like sandwiches but can also be people younger/older than that.

Cast

I am going to need to find people to be featured in the advertisements, possibly the others working on this.

Meaning

My aim is to make people spend money on Subway so i get advertisement money.

Locations

I am going to need to find a place to shoot the TV advert.